Say “bye-bye” to the same-old incentives, and hello to a whole new way to Reward & revitalize your team 

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It's time to Design & Implement a Massively Motivating Travel Incentive Program to recognize & reward your star talent

i'll show you how! 

You’ve built a Real Estate Team you can be proud of. Your A-team delivers for you, smashing their sales goals. You’ve got a pack of agents who show major promise. 

But … how do you keep your top talent on your team? And how do you motivate your middle talent to get beyond the middle tier? 

You don’t want a solid-yet-stagnate team. You definitely don’t want to lose your top performers. 

You want a team of strivers, loyal to your agency, tenacious toward hitting their goals, and deeply connected to your mission. 

The truth is, those tried-and-tired incentive approaches just aren’t going to cut it anymore, in an employee-friendly landscape where VIP talent can take their pick of agencies.  

And your “company culture”? With the rise of work-from-home, everyone’s more checked out than truly connected. That could lead to burn out, low motivation, and your team totally plateauing.

What You Need: an unconventional approach to lavishly recognizing your star performers, motivating your agents in the middle, and transforming your company culture so that it fosters connection and makes your MVPs feel seen and valued. 


It’s Time for a New Approach

You’ve built a solid team of talent. Now it’s time to recognize, reward, and retain your star talent—and motivate your “middle players” to strive for the top.

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After 10+ years working with high-performing real estate team leads, I developed my signature travel incentive framework to help you design a program that lavishly rewards your star performers—and much, much more.

With The S.T.A.R. Incentive Framework we create & implement a custom-designed incentive program to take your rewards from “expected” to extraordinary.

It’s time to move beyond standard team dinners and cash bonuses (because who fondly remembers how they paid down their car payment, anyway?). 

It’s time to create an experience. From sampling limoncello on the Amalfi Coast to tracking cheetahs on a luxury African safari. 

I’ll work with you one-on-one to design, develop, and implement a travel incentive program that wows and retains your most valuable team members—and provides the ultimate enticement to meet major sales goals. 


Introducing
The S.T.A.R. Incentive Framework

Define clear incentive program goals: We’ll start with a deep dive into what’s most important to the success of your business in this season. 

Identify your target audience: Next, we’ll identify the interests, personalities, level of motivation, and other aspects of
your top and middle performers, so we can tailor a program to entice them. 


Choose your program
structure:
We’ll pinpoint the type of program design (fixed or tiered) that will work best for achieving your business goals. 

Develop a promotion strategy: Let’s strategize the most impactful way to unveil your new program and keep it front and center all year long, to help keep your team member’s eyes on the prize!


Pick a program name: Time to get creative! We’ll brand your incentive program to make it memorable and instill it with the gravity it deserves. 

Craft your travel experience: Based on team polls, research, and my deep industry knowledge, I’ll help you select an incentive destination and craft a completely customized trip experience to motivate your team.

So, what's included?

Your six-step Roadmap to a Massively 
Successful Incentive Program


Through a combination of strategy sessions, goal-planning and customization, I’ll guide you to your ultimate program design—and help you implement it all. Together, we will:

Your team. When word gets out that you lavishly reward your top performers, don’t be surprised when real estate all-stars start reaching out. 

GROW

A tight-knit company culture. Foster a genuine sense of connection among your team members on a bond-building, immersive group trip.

CULTIVATE

Your attendees. This isn’t just a trip. It’s an experience, one that will truly impress your team—and one that they’ll look forward to each and every year.

WOW

Your team. Let’s give them something to talk about—a travel incentive program creates conversation in a way that a standard cash bonus just can’t. 

INTRIGUE

Agents in the middle. Give your “middle talent” an enticing aspirational incentive to strive for and watch them smash their sales goals. 

MOTIVATE

Your star talent. Lavishly reward your top performers to show them how much you value their drive and dedication. They won’t forget it. 

RETAIN

With a custom Incentive Travel Program , you’ll:

The Signature S.T.A.R. Framework  

This isn’t a 4-day trip down to Florida. To truly wow your team, we’ll develop an immersive, opulent itinerary that’s extraordinarily out of the ordinary. I’ll lead you through it all, ensuring your trip stays front and center with substantial rollout and teasing throughout the year. 

SUBSTANTIAL

Give your team a substantial reward—and get substantial support every step of the way.


Your incentive program is not for everyone, and that’s intentional. Every aspect of your trip is designed with your top talent—and agents in the middle with big potential—in mind. A top-talent-focused program will make your MVP team members feel truly valued.

TOP TALENT

Create a targeted program designed to reward and recognize the very best on your team. 


You need more than a cookie-cutter approach to incentive travel to achieve your goals. We’ll work together to uncover your target audience and what motivates them, then build your entire program around that for an incentive travel experience that’s irresistibly attractive. 

ATTRACTIVE

Custom-designed to appeal to your team’s unique desires.


With my incentive travel background, I’m equipped to help you determine and effectively communicate what revenue goals qualify your team for your incentive program, so your agents stay striving to hit benchmarks all year long.

REVENUE-BASED

A “wow!”-worthy travel experience that’s elite, 
exclusive, and something worth striving for.


Because I don’t just know travel, I know the real estate industry as well. I’m able to advise you on aspects of your program design—like what sales benchmarks to set, for example—that a typical travel agent just can’t assist with. 

And for a truly lavish travel experience that wows, it pays to have travel industry connections and knowledge (that a typical director of ops lacks). My relationships with top properties and tour operators around the world allow me to craft a one-of-a-kind, unforgettable kind of escape for your team. 

01. WHY WORK WITH YOU INSTEAD OF A TRAVEL AGENT, OR DESIGNING OUR PROGRAM
IN-HOUSE?

Of course, money is nice, but it’s not memorable. It’s not tangible. And it’s not effective at creating a conversation amongst your team. An opulent travel experience gives your team something concrete (like sailing along the Italian Riviera!) to look forward to. It makes your talent feel special and recognized. And all of the Instagram pics and travel stories shared during the trip act as a HUGE motivator for those who didn’t quite make the cut this year. 

Plus, a travel experience doubles as not just a reward—but an opportunity to help your team refresh and connect to one another, so their back-in-the-office performance is even stronger than before. 

02. WE’VE ALWAYS MOTIVATED OUR TEAM WITH CASH BONUSES —WHY TRAVEL INSTEAD?

Yes! Not only will I help you design your incentive travel program, I’ll book, manage, and coordinate all the travel details for your team—everything from resort/hotel reservations to transfers, team dinners, tours and activities, and so much more. 

03. WILL YOU MANAGE OUR TRAVEL RESERVATIONS AS WELL? 

Not totally, as we’ll be able to keep some elements (like your program name) in place. Each year, we will reevaluate your target audience and company priorities, then design a new incentive travel experience, kick off, and promotion plan around that. And I will still plan all the travel for you, of course!

04. DO WE NEED TO RE-DEVELOP A NEW TRAVEL INCENTIVE PROGRAM EVERY YEAR?

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